Google UX Design - Professional Certificate

I am currently working on course 4/7 of the Google UX Design Professional Certificate and plan to finish the certification within the next two months.

Project: Mobile app for a virtual tour of a wedding venue

Problem and Solution

Problem:

It is difficult for users trying to find their wedding venue to gauge size and get enough information to make informed decisions without touring a venue in person.

Solution:

A mobile app for a virtual tour of a wedding venue, including photos, video walkthroughs, floor plans, and 360 views.

Competitive Audit

This competitive audit compares the experience of looking through four wedding venue websites through the lens of customers trying to decide where to get married. We compare three direct competitors (non-tradition wedding venues like restaurants and hotels) and one indirect competitor (a church).

The audit found room for opportunities in increasing accessibility features, adding media (photos, videos, etc) to go with venue descriptions, and having a public FAQ page with comprehensive venue information.

Competitive audit spreadsheet:

Hope Myers - Google UX Design Certificate - Competitive audit.pdf

Download PDF • 67KB

Competitive audit report:

Hope Myers - Google UX Design Certificate - Competitive Audit Report.pdf

Download PDF • 311KB

Goal

This wedding venue virtual tour app will let users see photos, videos, floor plans, and 360 walk throughs of the venue, which will benefit couples searching for a wedding venue by letting them get a feel for a gauge the size of the venue space before taking the time to visit in person. We will measure effectiveness by counting video views and asking customers if they took the virtual tour when they sign up for in person tours.

User Personas and stories

User Journey

Storyboard

Big picture storyboard:

Close up storyboard:

User Flow

Paper Wireframes

Home page:

List of venue spaces page:

Tour of a single space page:

Venue reviews page:

FAQ's page:

Figma Prototype

Click to try prototype

Usability Study

I conducted usability studies of my figma prototype with five people.

Usability study notes affinity map:

Usability study findings:

Hope Myers - Google UX Design Certificate - Usability Study Research Findings Presentation.

Download • 186KB

Recommendations for prototype changes:

1. Make it clear the venue is one venue with multiple spaces in it. Have an option to tour the entire venue at the top, with individual spaces below.

2. Replace the list of languages with a search bar and drop down menu, and also make the font size larger.

3. Have buttons that link between pages more frequently, especially from the virtual tour to the reviews and booking pages.

Revised Prototypes

Coming soon...